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Archive for the 'Starting A Website' Category

Your Writing Assumptions

Let’s talk about that annoying topic: who is your niche?  Whether you’ve been dragged through those annoying marketing exercises where you need to name your ideal client down to hair color, height, family member names, or not…. it’s extremely important to know who you are writing to! Therapists write to everyone which is like writing […]

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Sucks to be new at something but start sucking TODAY!

I have a new Facebook page.  (Join it here if you are so kind.)   This new page starts the ever-present feelings that come with being online for the first time, blogging, social media activity, writing, creating a new website, etc.  These emotions for newbies, and veterans, include: insecurity pride jealousy frustration feeling stupid feeling […]

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Flooding – Yours, Not The Client

Clients are dealing with loss, divorce, solo-hood, mental health, family dysfunction, etc may be emotionally flooded to the point they aren’t even sure therapy can help.  And therapists are being flooded with buzz words, marketing tips, experts who can make you have full practices with all cash-paying clients, plus tons of magical extra money through […]

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Are you online for the long haul? Lessons Learned in 5 Years

I’ve got fifty minutes left of nervous anxiety before I get to “meet” my new website.  Five years ago we launched a marriage therapy directory and were pleased as punch by what our webmaster put together for us.  Little did we know how LITTLE WE KNEW!  After a year and a lot of mistakes, I […]

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What a Therapy Website Can Be

The Co-Founder of Marriage Friendly Therapists is Kathleen Wenger, whom I get the joy of seeing about once a year in Laguna Beach.  She works at Pepperdine University, where this therapist intern went to school.  This is how I know this guy early in his still-young career experienced burnout after highly successful internet marketing.  I […]

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Which Comes First: The Idea or The Website?

This post is my “coming out party.”  It’s the most unimpressive party ever because I am announcing to the world that I want to be a therapist!  My friends are all saying, “uh, duh?”  or “Finally!”  One friend admitted that when I announced this news, she forgot in her head that I had never actually […]

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Having a Website Strategy

This blog title cracks me up considering my origins of websites was to have the idea first, then hire the webmaster, then get confused with the questions he was asking, then see the website done, then hope our idea took off…not having a clue about the thousands of errors I made. Now I exhaust myself […]

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Great Website Example: Content

I just wanted to share this therapy website.  Obviously I like it in part because she does a lot of things I want more therapists to do.  For example, instead of having bullet points of human suffering, have DETAILS, articles, content, describe how you help people with those presenting problems.  I say on this blog […]

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Where is your website traffic? A guide

I was asked by a therapist where she can find her website traffic.  So here is the long, complex, simplified, confusing answer.  Ready? We need to break you down by type.  I’ll start with those who can edit their own websites then move on to those who have a webmaster. If you can edit your […]

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Free Website Designs

For those who are interested in learning how to do a website, I suggest you start with a FREE TEMPLATE.  It means you have the design “done” and you just plug in all your content.  You’ll need a program to do this.  The one I used is Adobe Dreamweaver CS5 (the link goes to the […]

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